Myths About Custom Boxes That Aren’t True

Custom boxes make a good impression.

With the help of customization and high-quality printing, you can prepare a package exactly according to your choice. Even though you are a good potential customer of custom printed boxes, still various myths exist to confuse you at different stages. Customers ask various questions before stepping into custom packaging and the manufacturers try best to sort out their queries. Still, some of the misconceptions are unable to resolve completely. Here we are going to discuss some of the myths about custom boxes which are not try and completely justifiable.

Myth 1: Custom Boxes have Huge Minimums

It is a common misconception that the minimums for custom packaging boxes are huge. Although most of the large box printing companies have minimums starting from 1000 to 5000 boxes it is not the case throughout the industry. Small/medium scale businesses and start-ups think that they are unable to afford large minimums; therefore, they prefer to search for other alternatives. Printing is the best option when you want to design your retail boxes. Other options may affect the attractiveness of your packaging, making it less appealing for the customers. As a result, your products fail to occupy a proper place in the competitive market. There are a number of manufacturers in the market to provide you custom packaging services and printing with fewer minimums. They offer minimum order quality (MOQ) starting from 100 boxes. This makes them highly suitable for small business entrepreneurs and startup firms.  

Myth 2: The Lead Time is Long

Another common misconception about custom printed boxes is that their lead time is too long. This frustrates the customers and they think that it will increase their time to enter the market. But it is not the case. Most of the custom orders need seven days to deliver right after the customer has approved the artwork and sign off the print card proof. If the order size is large, most of the box printing companies take a week or two to deliver the custom cardboard boxes at customer's doorstep. Moreover, a repeated order may also take less than a week. Sometimes the companies have stock products. They may also produce your order quickly by adding your brand name, logo and other relevant details. Thus whether you want product boxes, food boxes or any other type of packaging, you can get it with quick turnaround time.

Myth 3: Custom Printing Is Complicated

People believe that custom printing is a complicated process. It is not true. Rather the use of printing plates and refined artwork make it complicated and little expensive. As long as the printing plates work well everything goes smooth. The changing of plates or making the new one requires efforts. But it's a one-time expense. Once the printing plates are made, they are the property of the customer and you can easily print hundreds of retail boxes at a cost-effective rate. A team of experts can help you in designing perfect artwork for your cardboard boxes. They work on complicated logos, refined artwork and 3D images to provide high-quality packaging to satisfy their clients.

Myth 4: Cost is high

Cost is one of the major concerns of every business owner. It's a myth that printing costs are usually high. But the fact is that the price of custom packaging boxes increases as the order size decrease. Printing has minimal impact on the cost of the box irrespective of order size. The thing which makes printing costly is the plate and artwork charges. As mentioned earlier, developing printing plates is a one-time expense. They can be reused indefinitely to get high-quality results. Thus printing is highly effective for large scale companies which deal with thousands of boxes every day. Moreover, if small scale companies go for other alternatives like putting on labels, stickers or custom tape, they should analyze various aspects. It requires huge efforts and time to fix them manually. The idea becomes ineffective when you have to deal with hundreds of packages on a daily basis.

Myth 5: Making Cardboard Products consume a lot of Energy

Some of the people believe that making cardboard and its products require a huge amount of energy. But according to research statistics, the pulp industry has been remarkably reduced its energy requirements. It is one of the largest renewable energy sources with a low level of carbon emission. In Europe, 52% of the energy utilized by the paper industry comes from biomass and more than of the energy used to make paper products comes from renewable sources. Moreover, the paper is not at all bad for the environment. It's a natural product. The custom boxes made from cardboard are ecological and biodegradable. They can be easily recycled saving a huge amount of natural resources used to make it from scratch. By recycling, you can also save the atmosphere from methane and carbon dioxide emission. Thus, provide a healthy environment for your upcoming generations.

Myth 6: Consumers do not care about boxes

The one who says that the consumers are not concerned about boxes rather they only want the product should think that we are living in an era of social technology. Whatever a person experiences, he shares it with a number of people on social media. As a result, the touch points of every brand matters. The way in which you present your products has become a matter of concern for every consumer. Whether they are food boxes, mailer boxes or other types of product packaging, providing a great experience is a tactic to stand out among the competitors. It's the reason that users share videos explaining the "box opening experience" of their favorite products.  Even if the customer does not notice the little details which go into the packaging, he may still enjoy a hassle-free opening experience which goes in the favor of brand.

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