Apple Moves to Google Cloud and Other Tech News Today

Another day in tech, another day full of news stories! Here’s our latest for today.

Apple Moves to Google Cloud

After appointing enterprise star Diane Greene as Senior Vice President for Google's cloud businesses, it appears the move was a wise one for Google. According to rumors by CRN, the search engine giant recently scored a win by convincing Apple to move to their Cloud.

Apple has shifted their iCloud and other services data from Amazon’s AWS cloud to Google’s cloud platform. In 2015, Brian Nowak, an analyst working for Morgan Stanley, said that Apple spends more than $1 billion in a year on Cloud services, and are investing in data centers of their own. Apple wants to cut its cloud costs and diversify its cloud providers.

Estimated at around $400-$600 million dollars, the deal does not imply that Apple has completed cut off from Amazon. It simply means that Apple is preferring to spend more on Google’s cloud than AWS. Both Apple and Google declined to comment on the news story.

Skype for Web Introduces Non-Skype Calls

To make Skype more web-friendly, Microsoft has introduced calls to mobile phones and landlines in the Skype for Web messenger. To make a call, just click on the ‘Call Phones’ section within the website app. Before the update, Skype for Web only allowed calls to existing Skype users.

Along with the update, a ‘guest’ feature allows any user to be invited into a skype conversation, regardless of whether the user has an account or not. Just click on New – Share Conversation at the bottom of the contacts list in the Skype web app. Additionally, Skype for Web added the functionality of displaying images from webpages and playable YouTube videos within the online messenger.

Instagram to Prioritize News Feed like Facebook

Instagram announced in a blog post that their news feed will not be reverse chronological in order, rather the company will rank posts based on the user.

“To improve your experience, your feed will soon be ordered to show the moments we believe you will care about the most. The order of photos and videos in your feed will be based on the likelihood you’ll be interested in the content, your relationship with the person posting and the timeliness of the post. As we begin, we’re focusing on optimizing the order — all the posts will still be there, just in a different order…You’ll see this new experience in the coming months,” Instagram wrote.

Google Announces Plan to Boost Mobile-Friendly Webpages in SERPs

Google plans to launch an update to its SERPS, similar to but not as great as Mobilegeddon, starting May that stresses importance of website rankings on mobile-friendliness.

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