Marketing Tips | Articles
My Two Cents On Conversion Rates
Once in a while, I get asked this question. Not too often, but enough for me to feel the need to address it. “What are ...
My Relationship With Alcohol
Alcohol is not really my type of drink for a couple of reasons. The main reason being that I have quite a low tolerance...
The Story Of Mcdonald's Health Halo
This is part two of yesterday’s Holy Chicken email. I’m going to share, in my opinion, the second most interesting thin...
Every Introvert's Wet Dream Job
I was recently in a recording session for another podcast interview and the host asked me an interesting question, “Do ...
The #1 Reason Most People Buy Something Is Because....
When I was a child, I used to love reading mystery books. Specifically, the A to Z Mysteries books by Ron Roy. Like the...
Why I Still Follow This Content Creator
Last night, I tuned into a late night talk show. No it wasn’t one of those Conan, Jimmy Kimmel, or Stephen Colbert show...
The Great False Bachelor's Degree Life Hack
One of my friends recently told me a (most likely false) fact about colleges and universities. If you attend a four yea...
Some Honorable Mentions Of My Exiled Email Readers
One day I was giving my email list a little checkup to see how you and the rest of my readers were doing, and I saw a co...
Going Back To The Days Of My Rubik's Cube Obsession
Back in middle school, I was known as the Rubik’s cube nerd, and rightfully so because my classmates would see me with t...
Why I Think Art Classes Shouldn't Belong In Academic Schools
I think art shouldn't belong in academic schools. And I have one reason why....
Let's Get Down To Memes
It's nice to see businesses using Internet memes as a way to market themselves....
Free Marketing Lesson From Steve Jobs
In 1997, Steve Jobs spoke at a conference. He mentioned something that turned out to be a huge marketing lesson....
How To Be Productive While Doing Absolutely Nothing
Doing absolutely nothing can actually be productive. Here's how it's possible when it comes to email copywriting....
How To Train Your Brain To Generate Endless Email Ideas
It's amazing how some people can pump out so much content so quickly. What's their secret? It's revealed here....
I Wonder If This Is Healthy For Me
I think I grew an unhealthy obsession over sriracha sauce....
What I Learned From Writing Cold Emails
I usually don't write cold emails for myself or for my clients, but once in a while. Here are some lessons I learned....
Mcdonald’s Failed Willy Wonka-like Food Invention
I recently learned an interesting fact about McDonald's and how it reminds me of a great email copywriting strategy....
The Two Different Types Of Public Transportation Passengers
Are you focusing on the wrong thing when it comes to email marketing?...
Attention-grabbing Plants
Plants have a unique characteristic of drawing people's attention. When you write emails, you must get the same effect...
Another Reason To Prioritize Emailing
TikTok has the possibility of being banned in the United States, which is nothing but bad news for the influencers....