The Best Tools For Growth As A Startup

Launching your startup can bring a plethora of benefits to society as well as building on the creative mindset of budding startup founders through vairous tools and an innovative strategy.These can expand to new ideas of sourcing startup funding, capitalising on limited resources, and more.

This is simply due to the fact that entrepreneurs are harnessed with ideas that they want to implement but they need help in the initial stages and along the way to succeed.

The pick of the lot!

We've grouped the tools that are currently available on the market into categories that are suitable for startups in any part of their journey.

Tools for Marketing

An entrepreneur with a great business idea will not be able to profit off of their product or service if the client base is unaware of the startup. 

•  Hootsuite: 

Is a widely utilised social media marketing dashboard that allows the capability of social media planning and engagement by organising posts based on the demands of the client and customers.

•  MailChimp: 

An email marketing tool that aids in obtaining new customers and increasing sales. This is enabled through the automation of email campaigns, categorising customer databases that can be filtered based on specific traits, and analysis of delivery metrics. 

Tool for project management

As more people assume project management roles without specialized training, the process is simplified with an all-in-one online project management platform.

•  Asana:

Allows collaboration to take place within a shared space where a dashboard and calendars can be viewed simultaneously catering to delegation and less repetition. It contains features where progress can be measured and doubts or clarifications can be inquired during each step of the way.

•  Trello:

Is a well-known tool and continues to stand the test of time due to the multitude of its features. It enables real-time collaboration that includes a dashboard that involves checklists, assigning of members, task management, and progress on deadlines.

Productivity Tools for Startups

Each entrepreneur understands that most of their journey requires significant hustling and this will only provide rewards if it is done productively. 

•  Fivetran:‍

The digital era has allowed more cloud-based tools to be utilised andsuch as Fivetran which allows more access for the integration of data and provides easy and quick viewing for customers as the latest information is available in real-time.

•  Stack:‍

Is a tool that is considered to be the initial operating system of the internet as it enables the organisation of the internet experience by catering to the user experience.

Tools for Human Resources

All companies have individuals as their most vital asset which is why it is imperative to have certain standards in place that would help appropriately manage them. 

•  Gusto: 

Is an ideal platform as it features multiple aspects that expand from the point of onboarding, to payroll, attendance tracking, benefits, and health insurance. The Gusto app also has a salary comparison component that could lead to creating attractive offers.

•  BambooHR:

This software is an all-inclusive HR process tool that uses automation for managing teams and allows analytics to be generated.

Tools for Finance management

The success of a startup is determined by the impact that it has on the client base as well as the profit that is generated, which is why managing the finances is vital. 

•  InDinero: 

This is a cloud-based tool that permits the user to have access to online financial criteria, accounting-based insights, and tax management and allows consultation with a CFO when required.

•  Fyle‍:

It is software based on expense management that utilises automation and digital scannning for factors such as expenses, management, and tracking tasks. As a result, it assists in data integration with the current accounting software.

Tools for Data Analysis

These tools allow startups to gain a better understanding of their customer insights and engagement on their various platforms. It allows a more focused approach to marketing tactics.

• Google Analytics:

Is an online tool that assists in the analysis of traffic from the website by different sections such as engagements, behaviours, dashboards, and more based on the filtering process.

•  FullStory:

A platform that incorporates a conversion analysis, session recordings, heatmaps, and more to identify how customers interact with the platforms and products.

What’s next?

Even if you are a seasoned profession or a startup founder, it is always a good feature to be updated and use tools that benefit your business. The efficiency and productivity that these tools can provide would exponentially provide the clarity and guidance needed to attain optimal potential.

For more information on best manners or guidance on running a successful startup, visit us at www.equitymatch.co