Sunday, 23 June 2024

Advertising | Articles

What To Do When Your Website Is Showing A Wrong Ad Or Is Not Showing An Expected Ad? (Part 2)

4 weeks ago | Online Promotion by Watson F

In addition to verifying the ad status and targeting criteria, you need to take advantage of tools and utilities provide...

Elevating Your Store's Appeal: Creative Signage Strategies That Captivate Customers

1 month ago | Branding by Anica Oaks

This blog explores innovative signage strategies that can significantly enhance foot traffic to your store....

What To Do When Your Website Is Showing A Wrong Ad Or Is Not Showing An Expected Ad?

1 month ago | Online Promotion by Watson F

As a publisher, encountering the wrong ad showing on your site or finding a missing ad can be a frustrating and worrisom...

Opportunities And Challenges Of Video Ad Serving During Live Events (Part 2)

1 month ago | Online Promotion by Watson F

We discussed how video ad serving can help build your brand with measurable results. ...

5 Creative Ways To Cherish Your Photo Booth Memories

1 month ago | Printing by Wayne Murray

Here are five creative ways to cherish your photo booth memories long after the event is over!...

Opportunities And Challenges Of Video Ad Serving During Live Events

3 months ago | Online Promotion by Watson F

Live events such as sport broadcasts, music concerts, game streaming, seminars and conferences provide great ...

How To Design A Good Ad Banner (Part 2)

5 months ago | Online Promotion by Watson F

Even though there are many newer ad formats, banner ad serving is still one of the most popular because it is simple...

How To Design A Good Ad Banner

6 months ago | Online Promotion by Watson F

Ad banners are the oldest and still one of the most popular forms of advertising that are used to promote products...

Issues For Publishers With Wrong Ads Showing On Their Websites (Part 2)

6 months ago | Online Promotion by Watson F

The presence of wrong ads on publisher websites poses issues that can have far-reaching consequences including negative ...

Issues For Publishers With Wrong Ads Showing On Their Websites

7 months ago | Online Promotion by Watson F

Publishers face a range of problems when unexpected ads show up on their websites. ...

Problems With Click-bait Advertising And How To Avoid Them (Part 2)

7 months ago | Online Promotion by Watson F

Using click bait in ads is problematic because of misleading content and ad fatigue. ...

Problems With Click-bait Advertising And How To Avoid Them

7 months ago | Online Promotion by Watson F

Click-bait advertising is a type of online advertising that uses sensational, misleading, or controversial headlines...

Challenges With Video Ad Serving

8 months ago | Online Promotion by Watson F

Video ad serving is a powerful service that can help businesses to reach their target audience, increase brand awareness...

Advantages Of Video Ad Serving

8 months ago | Online Promotion by Watson F

Video advertising is becoming increasingly popular as a way to reach consumers. ...

What Is Ad Skipping? How Should Advertisers Deal With Ad Skipping?

8 months ago | Online Promotion by Watson F

Ad skipping is the act of skipping over advertisements that are played before, during, or after video content....

How Many Advertisements Should You Have On A Web Page?

9 months ago | Online Promotion by Watson F

The number of advertisements that a publisher should have per page depends on a variety of factors,...

How To Fight Against Click Fraud

9 months ago | Online Promotion by Watson F

Click fraud is a type of fraudulent activity that occurs when a person, automated script, or computer program...

How Many Ad Placements Should You Have In Your Email Newsletter? (Part 2)

10 months ago | Online Promotion by Watson F

In the previous article, we have described the four common types of ad placements in a newsletter. ...

How Many Ad Placements Should You Have In Your Email Newsletter?

1 year ago | Online Promotion by Watson F

Email newsletters are a powerful marketing tool that can be used to reach and engage with your audience....

Impact Of Ad Blocking On Advertisers And Publishers

1 year ago | Online Promotion by Watson F

Ad blockers are software programs that prevent advertisements from being displayed on websites. ...