A Guide to Placing Ads on Your Web Site

The first step in setting up a lucrative web site with the potential to earn you a large stream of passive income is to start by writing content or getting others to write content that is interesting or engaging to the readership. If people keep coming back to see what yiou have to write about a variey of topics, you will start to gain high quality targeted traffic, and this is essentially the best kind of traffic. Once your web site has been an authority for a considerable length of time you might want to consider monetizing it, and to do this there are a number of options available to you. Some people like to sell affiliate products associated with the topics written about on their web sites while others prefer to place direct ads from other people on their sites. Regardless of the option that you eventually choose, you will want to make sure that everything is done right.

Selling ad space

When you make a decision to sell ad space to someone, you never want to pay too little. After all, the ad that is placed on your web site is going to take up some space and that space is yours, so make sure that you have a fixed price. You may wish to negotiate this price but make sure that you can earn a solid profit from ads placed on your web site. Of course, if your web site happens to be a very popular one receiving thousands of visitors every day, there is a good chance that your advertisers will be happy to invest more money in buying up your ad space. This is why it is so important to first work on building up a powerful web site with plenty of traffic - the advertisers will start to come later.

Selling ad space is relatively easy and in most cases you will agree to let an advertiser place an ad on your site for a given length of time or even indefinitely. You could place that ad on the top of your web site as a banner ad, on the side, or basically anywhere else including wrapped around text anchors. Chances are your advertiser will want to have a big say in the way the ad is placed, because he is planning to make some good money off of it, Make sure to have a good talk with potential advertisers to come up with a good plan that will benefit both of you. From then on it is only a short amount of time before the profits start to roll in. It will be your job to maintain a high quality and high traffic web site while it will be the job of your advertisers to pay you for ad space.

As you can see, developing a web site that receives a lot of traffic should be your main priority when trying to monetize it. Then it is time to seek out some good advertisers to get the job done.

Writing content or getting others to write content that is interesting or engaging for your website will generate more traffic and is a great technique for website monetization. Click here to learn more about website ads.