Top 5 Hot Tips for Getting Your App Featured in Apple App Store

Apple App Store is flooded with apps, and most of them are doing decently, but only a few apps make to the top of the charts. Your app needs to compete with almost half a million apps. Online marketing can help you create a buzz, and the quality of your app can attract people. But if you want your app to go viral, you need something extra. Getting expert iPhone app developer for hire can help you create a powerful app, but you need to get featured in the App Store if you want to increase your sales dramatically.

If your Apple app has something special, it will rise to the top. But the process can take too long. However, there are ways in which you can grab the attention of Apple and get your app featured early on. If you can manage to do this, not only do you get invaluable publicity, but your sales can also increase by 5-20 times. While there are no shortcuts to success, there are ways in which you can persuade Apple to feature your app in the App Store.

1. Build a Superb, Original App

A lot depends on the how good your app is. If there are similar apps in the App Store that are doing well already, you need to offer something more. You need to show something special. If your app is built around an original concept, your chances improve dramatically. Needless to say, if your app is badly designed, or if it has bugs, there is little chance of its being featured in the App Store.

2. Trust the Personal Touch

When you need good information, it is best to go to the source. When you submit the app, you will get to talk to an App Store representative who will review the app. Build a rapport with the representative and ask him what Apple looks for in an app. Insider advice may be a lot more current and relevant than anything you hear or read.

3. Participate in Apple Events

App promotion involves a lot more than getting an iPhone app developer for hire and doing a bit of online marketing. You are competing with thousands of other people who desperately want their apps to feature in the App Store. You will have to understand how the people at Apple think, and you will have to understand what they want. You need to talk to the people who matter and create awareness about your app. If you attend events by Apple and show your app to Apple employees, they may talk about it to their colleagues, and your app may get featured in the App Store.

4. Get the Timing Right

While it's almost impossible to get featured in the App Store right away, you can at least find a place on the 'Just Released' shelf. It helps if your app gets great response from users on the first day itself – that helps grab Apple's attention. Some believe that releasing the app during the weekend is the best idea, while others maintain that releasing it on Monday is a better option.

In order to ensure that you can release the app on the day you want it to be released, it is best to submit the app well in advance. If the approval process takes too long, you may not be able to release the app on the right day. For topical apps that target events, festivals or occasions, missing the deadline can be the beginning of the end.

5. Help Apple Make a Point

Every new Apple device and operating system introduces a lot of new features. The unique features offered by Apple are what fuel Apple's success. Get an expert iPhone app developer for hire and create an app that is based on the latest iOS feature, or build an app that uses the special tools offered in iPhone SDK. If you can do this well, your chances of featuring your app in the App Store will increase dramatically.

Article Source: http://EzineArticles.com/7228677