Tools Writers Must Use For Seo-friendly & Engaging Content

After all, content plays a key role in every marketing strategy one can think of. It helps businesses convey their message to their target audience and convinces them to take action. Despite the emergence of writing AI, website design companies in NJ hire writers for a human touch.

So keeping the text grammatically correct, while important, is not enough. Content writers need to keep technical aspects in mind, especially when involved in digital marketing. But keeping track of technical factors while maintaining creativity can be difficult for even pros.

It’s a good thing that we writers have many tools to help us out. I’ll share just a few of them that I feel are important for beginners.

Grammarly

You’ve probably seen the ads which should tell you how popular it is. It’s a helpful editing tool more powerful than MS Word. It not only finds spelling and grammar errors but also points out redundancies. You can set it based on the tone you want to use or goals you want to achieve. You also get to choose between UK and US English.

These are just free features. Its premium plan includes many features like checking tone, checking clarity, enhancing vocabulary and detecting plagiarism. Users can add it as a browser extension or download the app.

Hemingway App

Many writers struggle with keeping it short and simple. We often forget that content writing isn't about creating a piece of literature. It's about getting the message across to the readers. And the best way to do it is to keep the content simple enough for most people to read and understand.

The Hemingway web app grades the text’s readability, marking hard to read sentences with yellow or red. The free app identifies unnecessary adverbs and phrases with blue to remove or replace them. It also detects passive voice and suggests simpler alternatives for phrases.

Word 2 Clean HTML

Not everyone types directly on the CMS. Many of us type on Word and paste the content to CMS. It’s because we grew up using this software and feel comfortable with it. This causes errors in the published content due to formatting issues like no space between paras.

To avoid this, paste the article on Word 2 Clean HTML. The free web app will convert the text into a clean HTML codebase based on your settings. Copy and paste it to your CMS for a clean format.

Ahrefs Keyword Generator Tool

Keywords and SEO have a long relationship. Stuffing your text with keywords isn’t a good idea. But knowing what people are searching for can help you draft content that drives web traffic and converts visitors.

But finding the right search term isn’t simple. Keyword tools are essential for any SEO company in New York. Ahrefs Keyword Generator Tool is one of those tools. It helps you find the right keywords for your content based on what you type with the necessary data. The free version gives you data on search volume and keyword density.

Hubspot’s Blog Ideas Generator

Sometimes you know what you want to write about but not what you should write about it. Hubspot’s Blog Ideas Generator can help you overcome this writer’s block. You type in some keywords and it will suggest a few topics based on them for free.

Small SEO Tools Plagiarism Checker

Plagiarism is not only unethical but can also affect your online visibility. If your content seems similar to another website’s, Google may hide you from the results. After all, what’s the point of showing a searcher the same content?

Small SEO Tools Plagiarism Checker can help you find if someone’s using your text. The free plag checker searches your content line by line to detect similarities. You can also use it to see if your content sounds too similar to someone else’s.